Must Have Qualities To Help You Find Your 5-Star PR Agency Lucy Harris, Intern at Kai Communications In today's fast-paced, digitally driven world, public perception can make or break a brand. The right PR agency serves as a vital partner in not just shaping that perception but also ensuring it thrives. Whether it's creating buzz or awareness around your latest product...
By Alexandra Avram, Intern at Kai CommunicationsWhether you’re just starting out or you’ve been writing for years, securing a spot in the pages of a national newspaper detailing your client’s latest product or service, or elevating them as a thought leader, is an achievement many long for. However, getting your story published in large media outlets requires more than just...
By Alexandra Avram, Intern at Kai CommunicationsThe entrepreneurial landscape is ever-evolving and at the end of 2023 the UK had more than 5.6 million businesses, but starting a new business and making it succeed can be a difficult task. Start-ups play a significant role in the business landscape, but to thrive, start-ups need to differentiate themselves to take advantage of...
Why Students Need To Do Marketing Internships & Why Employers Should Offer ThemBy Lucy Harris, Intern at Kai CommunicationsBenefits for the intern There are many ways students can gain valuable experience by participating in marketing internships. Students can benefit from the application of theoretical knowledge learnt through their studies to real-world situations, which helps bridge the gap between learning and industry practice. One study...
March 2020 changed everything for everyone. Businesses had to navigate new ways of working to ensure success, both remote and hybrid, and the PR and journalism industries were no different. With the challenges of COVID focused news, remote working and job losses, PR had to adjust and discover new ways of communicating with journalists who were mostly no longer working...
TikTok is commonly mistaken as another fad trend for Generation Z, but it may well be your answer to engaging a younger audience and creating brand awareness. But don’t worry, to begin with all you need is a phone, the TikTok app downloaded and launched, and a creative spark. By Mya Mills, Intern at Kai Communications September 2016 saw the...