By Alexandra Avram, Intern at Kai CommunicationsWhether you’re just starting out or you’ve been writing for years, securing a spot in the pages of a national newspaper detailing your client’s latest product or service, or elevating them as a thought leader, is an achievement many long for. However, getting your story published in large media outlets requires more than just...
By Alexandra Avram, Intern at Kai CommunicationsThe entrepreneurial landscape is ever-evolving and at the end of 2023 the UK had more than 5.6 million businesses, but starting a new business and making it succeed can be a difficult task. Start-ups play a significant role in the business landscape, but to thrive, start-ups need to differentiate themselves to take advantage of...
By Lily Cowlishaw, Intern at Kai Communications. In the words of Donald Trump: “it’s fake news” and maybe the first time he said it, it was. But Trump began to use the term to describe news that he did not personally like, or news that he did not want his followers to engage with. The Independent revealed that Donald Trump additionally...
TikTok is commonly mistaken as another fad trend for Generation Z, but it may well be your answer to engaging a younger audience and creating brand awareness. But don’t worry, to begin with all you need is a phone, the TikTok app downloaded and launched, and a creative spark. By Mya Mills, Intern at Kai Communications September 2016 saw the...
Article By Claire Fryer www.onetothree.co.ukSocial media, from a personal perspective, has been in the media a great deal lately, with influencers called out for photoshopping their images, celebrities being paid mega-bucks to promote products they most likely don’t use or believe in and the worrying statistics about the effect of social media on young peoples’ mental health. One thing that...
By Lauren McNamara - With businesses trying to gain endless social media interaction and traction, it can be hard to get the kind of engagements you are looking for. Tweets can get retweets and likes, but one of Twitter’s more recent features, Twitter Polls, allows users to get an insight into the minds of their followers to gain feedback about...
